
Deli Station: Racine's new Jewish-European delicatessen
Update: Deli Station is closed
Deli Station closed in late January, 2010. See the Journal Times story and the LTHForum.com discussion for more information.
You can now get a delicious Peppered Beef sandwich in Racine, Wisconsin. The Corned Beef is just as good, possibly even better. You should also be able to get some great pastrami, but that was not available to us yesterday evening.
We saw a Journal Times story about Racine’s new Deli Station sandwich shop that ran this past week, and apparently a lot of other Racinians did too, because owner Gal Friedwald experienced a near stampede of business on Saturday after a comparatively quiet three and a half weeks of operation. He went through ten briskets in just two hours, and those briskets take over three hours to cook. Deli Station was sold out of pastrami by the time we showed up at 4:30 p.m.
No problem. We switched to the Corned Beef and Peppered Beef.
That Journal Times article had really piqued our curiosity, not only because of the story of Friedwald’s service in Israel’s Special Forces and his subsequent return to the United States to establish a business, but also because we would previously drive all the way to Burt’s Deli in Libertyville (see also the LTHForum thread) to enjoy the kind of Jewish comfort foods that New Yorkers take for granted. To prepare for Deli Station, we rewatched the Katz’s Deli segment from Anthony Bourdain’s “Disappearing Manhattan” show.
View Mark Czerniec’s Racine & beyond in a larger map
Deli Station (1516 State St., 262-634-8001) occupies a small store in a central Racine strip center anchored by a Save-A-Lot supermarket. There are three small tables, plus six additional seats at the counters along the front window.
Friedwald obtained his menu from Michigan’s Bread Basket Deli shops. It’s a menu that centers on sandwiches in two sizes — a regular sandwich that includes 10 ounces of meat, and a junior sandwich with six ounces. Choices include Corned Beef, Pastrami, Peppered Beef, Roast Brisket of Beef, Pickled Tongue, Breast of Turkey, Turkey Pastrami, Baked Ham, hard or soft Salami, Chopped Liver, Tuna Salad, Chicken Salad, Egg Salad, and Grilled Cheese. Regular sandwiches are generally priced at at about $8.25, and juniors at $6.25. Bread can be rye, pumpernickel, whole wheat, or white.
Add another dollar or so, and you can select from Deli Station favorites like the Reuben, Turkey Reuben, or Bacon, Lettuce and Tomato. There is also a good roster of triple decker sandwiches and combinations on rye, such as Pastrami with Cole Slaw and Russian Dressing. The assortment of sides consists of fries, sweet potato fries, onion rings, French fried mushrooms, potato salad, potato pancakes, cole slaw, sauerkraut, or green salad. Pints or quarts of three soups are also available — Mushroom Barley, Chicken Broth with Noodles, and Chicken Broth with Matzo Ball.
My regular Peppered Beef sandwich on rye with brown mustard was delicious. The meat was hot and tender, sliced nice and thin and piled high between two sturdy slices of the wonderful Bread Basket rye. As Amy observed, a good sandwich begins with good bread, and the bread at Deli Station seemed like better stuff than we had seen served to Anthony Bourdain in New York. My beef was lean and expertly cooked and slightly salty with outstanding flavor.
Ten ounces turns out to be a heck of a lot of meat, and I agree with owner Gal Friedwald that eating half a regular and taking the other half home would be a good idea. I have not been so stuffed with meat since Steve Dahl held a staff dinner at Fogo de Chão.

Perhaps I should make clear that in both sandwich photos on this page, only half of each sandwich is shown.
Amy, who was quite hungry, had already taken a big bite of her junior Corned Beef and Swiss Cheese with Cole Slaw and Mustard before I could even get my camera out. Although a junior, it was still a hefty sandwich with six ounces of meat.The corned beef had more tasty fat and a bit less salt than the peppered beef, with the wonderful melt-in-your-mouth texture that comes from gently breaking down the meat through long, slow cooking. Deli Station meats are prepared on-site.
Each sandwich came with two crisp pickle spears. I added a potato pancake as a side, and it was incredible — lightly crispy on the outside, with a soft potato center and a gentle onion flavor. Gal Friedwald told us that he learned the recipe and technique from his mother, and this latke certainly tasted like a homemade treasure.

We accompanied our sandwiches with cans of Dr. Brown’s Cream Soda, the traditional beverage of delis in New York and South Florida, sold from the refrigerated case at the front of the store. For dessert, we took home some cheesecake, being too full to enjoy it after our meal.
Deli Station has been in operation less than a month and is still securing a few of its menu items, but the sandwiches are succulent, authentic, and reasonably priced, and the place is an exciting new option for Racine’s food lovers. The shop is open from 10:30 a.m. to 8 p.m. Monday through Saturday, and should quickly become a lunchtime favorite.




That picture is amazing. My all time favorite sandwich...the corned beef... wow. Looks great.
Tried it for lunch today based on all the press coverage of the past week or so. I admit I had very high expectations given all the press coverage plus I grew up in the NYC/northern NJ area and like to think I know what a good deli should be.
Overall I was satisfied but not impressed. The corned beef was quite good and a lot of it (I had the junior sandwich and it was more than enough). The rye bread was acceptable but a far cry from what I remember back east. I asked the person behind the counter where it came from and she told me Detroit. Detroit?
Ordered a potato pancake to try them. Crispy on the outside, soft on the inside. Mine was served barely warm, not hot. It was placed into a cardboard type carton but I was not given a fork for it. I was not asked or given applesauce or sour cream for it. That is like eating potatoes without gravy. It was also slightly burned and for the life of me I could not detect any onion in it.
The place seems to be set up more for carry out than eating in even though there are a few tables and some window seating. For example, no napkins or any condiments on the table. Whoever heard of a corned beef sandwich without mustard. I had to ask the people at the counter for some mustard for my sandwich.
Granted that this is a new place and they still need to find their rhythm but I do wish them well. I'll let them settle in for a bit and try them again. At their current stage of evolution they would not last in Chicago or NYC. Overall grade is a "C".
i was there yesterday and was generally impressed with the selection choices and quality of the food. the turkey club was delicious and way more than enough for me. brought the second half home for the family. the bread was soft and the meat was warm and delicious. the staff was super friendly and compared to the other food choices the sandwiches are TOP NOTCH. the banana pudding was excellent as well. good luck Deli Station, can't wait to come back for some corned beef!
As a native Chicagoan I was highly impressed with the corned beef at Deli Station. The meat was piled high, cooked perfectly and the rye bread was fantastic and did not break down as you ate.
In Chicago we have Manny's deli, it is a staple on Roosevelt Road, but in all honestly the Deli Station's corned beef was better. The City of Racine has needed a quality deli for sometime and I am glad to say we now have that deli.
I wish the best of luck to the owner and I look forward to my return visit.
My wife and daughter had sandwiches from here yesterday and were thrilled. So my wife insisted we get carry out tonight. Something went horribly wrong. Placing my order was almost painful, I had to tell the order taker my order 5 times, the staff looked like deer in headlights. My order for two sandwiches came to just under $20 and took forever to get. When I got home and we unwrapped our sandwiches we found they got my wife's sandwich wrong. It was supposed to be a triple decker pastrami on toasted white bread what we got was a pile of hot pastrami on two slices of Texas bread not toasted. My single decker on an onion roll wasn't much better. The roll was stale and tasted like it was a day old. All in all there was probably $7 of deli meat tossed on some old bread for $20. I hope my experience was an oddity but if not I don't give this place much of a chance for survival
I heard a bout this place from some one at work. Stuffed my face at Deli Station yesterday for lunch. I really went all out and got a huge 10oz corned beef sandwich, lean, on rye with mustard with slaw and fries they had to wheel me out of the place. Loved it I'll come back soon
If you've been to Al's place in Detroit ( Bread Basket Deli) you know that his sandwiches are the best in the Midwest and in most cases BETTER than some places out East.
(I travel alot and I've eaten alot of deli...)
I haven't been to this new restaurant in Racine that serves his meats and bakery but I am very excited about it and will give it at least three chances based on the quality and reputation of what Bread Basket serves in Detroit.
And just like in hockey, Detroit beats Chicago on deli. ;)
I tried this deli after reading about on this blog and all I have to say is "Rocks"!! I've had to go to Libertyville (Bert's) to get good Jewish deli food and now I only work a few miles from it now!! In fact, going for lunch there today!!!
I BOUGHT THERE CORN BEEF SANDWICH TODAY AND SOME CORN BEEF TO GO. IT WAS WONDERFUL. SAVES ME FROM DRIVING TO SKOKIE. THANKS FOR OPENING UP IN RACINE.
I got the Chicken Broth with noodles here today, it is horrific. The broth tasted like water and the noodles were angel hair pasta. I paid $6 for a quart of water basically.
Ok. I have not tried this place yet but will do so this weekend. But if you are looking for that big city deli flavor, go to Max and Bennys on Waukegan Rd. in Northbrook. I live in Milwaukee now and kept hearing about Benjis. Feh!!! Dirty place. Small sandwiches but high prices. My friend Marshall goes nuts over the fact that they cut the corned beef by hand and not on a slicer. I don't care how you cut it, just cut enough to make a good size sandwich. I grew up on Sinai 48, Best Kosher, Vienna and all the rest in Chicago. Clearly Kauffmans deli in Skokie has the best corned beef. In spite of how they have gone down hill over the years, the corned beef is still the best. And when someone in this area can make a bagel like N.Y. Bagel and Bialy on Dempster in Skokie, then maybe I can save a trip to Chicago. And don't get me started about Chicago hot dogs in Milwaukee or vicinity. Martinos? Again I say feh!! Skinny and skinless. Poochies help me out here.
Ok, so I went there today 7/11/09. I had the meat combo. Corned beef and pastrami with swiss, cole slaw and pickles. $9.95 and worth every penny. A sandwich what is a sandwich. For someone who is a mid 50's balding, fat, Jewish food snob who grew up in Chicago and is lost in the diaspora of Milwaukee for Jewish food, this place is an oasis in the desert.Benji's, lol, compared to this place. You get twice the meat for almost the same price as Benji's small high priced sandwich and they use the same meats. Vienna from Chicago. The last time I was at Benjis, they sold their Vienna corned beef for $17.99 lb. Deli Station, $10.95 lb. There are some thing they could improve. The matzo ball soup was average but the flimsy spoon has got to go. And as long as they use Vienna products and have a grill and fryer, why not add Vienna hot dogs and polish sausage. The chopped liver was very good. The bread. Well, I think they could do better. There is Breadbasket breads here in Milwaukee. I don't know if they are in Racine butit would be worth the drive here to get their rye bread or even Rosens from Chicago. Overall, I was delighted to finally get some good Jewish deli food in this area. And you know, you don't have to be Jewish to enjoy this food.
Morrie: Thanks very much for your insightful and entertaining comments. You sound like a guy who knows and appreciates good food.